Personal brand objective

I want to create my brand because i consider that's what other perceive of yourself, so it is important when for example someone have internships or something like that.
Also why is it what makes me identify as a person and that's what people are going to remind me of, i want to create my personal brand to get a good job in a big enterprise and move forward on this, the target of my personal brand now i thinks its my coworkers and employers.